New AT QUANTUM IMPROVEMENTS CONSULTING
LATEST POST:STrava and the New Year's Resolution: Can the Predictor Nullify the Prediction? Eric Sikorski, Ph.D., Director of Programs & Research
Happy (belated) Quitters Day 2020! According to research conducted by Strava, January 19th 2020 is the day when people will likely give up on their New Year’s fitness resolutions. Maybe good news for those annoyed by packed gyms, sidewalks, and exercise classes but not so good news for those who vowed “this will be the year”. What may be even more interesting than this pinpoint prediction, however, is who made it.
Strava is a mobile fitness app created specifically for... PREVIOUS POSTS:WHAT DOES THE UBER/CARGO PARTNERSHIP MEAN FOR US DRIVERS AND RIDERS? Julian Abich, Ph.D., Sr. Human Factors Engineer
Uber is teaming up with Cargo, an online retailer, to create an app for selling products to Uber riders. It's being described as SkyMall, but for Uber. I would have to disagree. And if this metaphor is guiding the beliefs of how this will impact their users' experience, then they may not have the full picture.
For those of you who don't know, SkyMall is a shopping catalogue that is (was?) available in airplane seat pockets. It contained an assortment of products from multiple retailers all housed in a single catalogue. They offered everything from full size replicas of King Tuts sarcophagus to cat heating pads. It was a great idea at the time when the internet wasn't what it is today. If you wanted to buy something, then you needed to mail a check or call a customer service number. APA 2019 CONVENTION RECAP Julian Abich, Ph.D., Sr. Human Factors Engineer
This year was the first time I both attended and presented at the American Psychological Association (APA) Convention. It was held August 8-11th, in Chicago, IL. With over 12,000 educators, practitioners, researchers, and students, the convention provided an environment for expanding professional networks, gaining new skills through workshops, and learning about the current state of research and applications across a diverse set of topics related to psychology. They offered great resources for first time attendees, such as the Newbie Hive Lounge (clever name). Their Solution Center was full of vendors exhibiting the latest products, tools, and technology offered to the psych community. The Exchange was designed to facilitate discussion among small groups focused on specific topics. And because APA practices what they preach, they offered an inclusive Massage Relaxation and Wellness Center. After walking from session to session and all around the showroom floor each day, this was well deserved.
WHY YOU NEED A WIDE CAST OF EXPERTS TO CREATE A SUCCESSFUL SERIOUS GAME (SERIOUS PLAY CONFERENCE RECAP) Katlin Anglin, Ph.D., Human Factors Engineer
I would like to attribute most of my geographical knowledge to the game “Where in The World is Carmen Sandiego?” For those of you that have never heard of this educational gem, it’s a PC-based game that has you try to track a thief across the globe, where you learn about geography, history, and world cultures along the way. Not only was I hooked to this game as a child, but it helped me learn topics that I wasn’t intrinsically interested in. I’d like to thank Carmen Sandiego for helping me survive my torturous middle school geography classes.
|
QIC IN SOCIAL MEDIAVertical Divider
|